Shadow comes to ADsmith with 22 years of Broadcast Media experience. She served as the midday host on Q102 Springfield’s Rock Station (now Q92.9) but took a keen interest in the marketing side of the business, implementing and executing marketing plans for local non-profits, client promotions, and planning/hosting events for the four-radio station cluster. And yes, Shadow has met plenty of rock stars!
Shadow loves collaboration and ensuring that her client’s message hits the right eyes and ears. She thinks outside the box when it comes to marketing for top-of-mind awareness. Your goals are her goals. She never subscribes to ad-free streaming services and instead studies social media to see which marketing strategies are engaging.
In her spare time, Shadow enjoys spending time with her kid/friends/family, charity events, road trips, going to movies, keeping her garden alive, catching up on her stories (shows), and going antiquing.
