Carter Williams

Carter Williams is a video editor with a storyteller’s instinct and more than a decade of experience turning footage into work people remember. An Ozarks native, he studied video production and music composition at Missouri State University—a combination that shaped how he thinks about pacing, sound, and emotion in every cut. Since 2016, he’s edited […]

Herschel Murner II

Hershel Murner II came to ADsmith with a creative résumé that spans continents and iconic brands. As a Senior Motion Graphics Designer, he has led high-impact campaigns for global names like Apple, Molson Coors, Adidas, and JD Sports, delivering work across animation, AR, digital product design, and large-scale out-of-home media. At ADsmith, he channels that […]

Chris Johnson

Take a love for storytelling, add more than twenty years of hands-on video experience, and you’ve got ADsmith’s Studio Director, Chris Johnson. Chris thrives on shaping ideas into powerful visuals, whether it’s a polished corporate piece or a creative side project. His background in English literature may have started him on a different path, but […]

Emily Graham-Hoffman

Emily Graham-Hoffman, Senior Graphic Designer, brings clients’ stories to life through her exceptional designs and creative vision. Whether crafting stunning visuals or sketching playful masterpieces on the office whiteboard, she fills every space with creativity and joy. A lifelong artist, Emily earned her Bachelor of Fine Arts degree with a concentration in Graphic Design from […]

Holly Atkinson

Holly was born with a story in her head waiting to get out, and not much has changed since. Her earliest professional writing credit came at age thirteen, when she co-wrote scripts for a weekly local access realtor show. She’s adamant that this sounds a lot cooler than it actually was. Though she had enough […]

Shannon Perryman

Shannon grew up artistic, always drawing or painting. When he was introduced to graphic design and advertising, he discovered how his creative side could make a difference, and provide an income. One of the first things he did for ADsmith, before being hired, was help with a focus group. He was impressed with ADsmith’s drive […]