News & Culture
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Politicians are Spending How Much this Election Cycle??
Hey, it’s attack ad season. Yay? Seriously, though, the amount of money being spent on ads for the 2020 Presidential Election is a little (or a lot) ridiculous. Granted, exorbitant spending in the name of campaigning has been a thing for a long time. In fact, ADsmith...
Google Ads 101 – Impressions and CTR are More Than Buzzwords
PPC, CPC, CTR, clicks, impressions, conversions – what do they all mean? It’s easy to get overwhelmed with the terms and metrics that live in the world of Google Ads (previously known as Google AdWords). Don’t fear, our digital media team is trained in the art of all...
Video Marketing is Smart Marketing
Ever since the first moving pictures became mainstream, video has kept us captivated. As technology has advanced, video has remained a crucial component of its evolution, such that amazing video can be captured now by virtue of a cellphone. In 2020, it is estimated...
That’s Right, 3 More Telly Awards
We won’t lie—we rode the high of last year’s three Telly Award wins all the way into 2020. It was a new accomplishment for us—national recognition for the awesomeness that is our video team. Of course, this also meant a new bar had been set. You know what sounds...
5 Reasons Why Traditional Media Still Matters
It’s no secret that the digital age has revolutionized the way we think about and consume media. After all, the advantages are numerous and a little bit of money can stretch a long, long way. As a result, many businesses may debate the value of investing their...
Greater Springfield Area Businesses will Adapt and Thrive After COVID
We won’t lie, friends—the world as we knew it is over. Well, at least for the time being. The Stay-at-Home mandate affecting Greene County has had a dramatic impact on businesses across the Greater Springfield area, and we’re just at the start. Those not considered...
Angela founded ADsmith on the principle that all businesses should receive the level of strategic marketing services that are typically limited to those on the national level. Today, we're proud to represent local, regional, and national clients, providing comprehensive services that produce measurable results.
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