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Why Video Content is Critical in 2022

Why Video Content is Critical in 2022

With the rise of social media platform TikTok, which introduced short form video into the consumer marketing world, a marketing campaign without video content is a marketing campaign that isn’t reaching its full potential. Video is expected to account for 82% of all...

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ADsmith Buys New Building to Celebrate 20th Anniversary

ADsmith Buys New Building to Celebrate 20th Anniversary

After spending our first twenty years of intentional marketing in the Plaza Towers – where our clients and team celebrated every possible holiday, special occasion or victory (including numerous Addy awards, Telly awards, and community service awards for team members)...

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Research is the Foundation

Research is the Foundation

Research is the foundation of successful marketing. That’s it. That’s the blog. Okay – no – we’ll give you more. But at ADsmith, research is so intuitive and fundamental that we sometimes assume everyone understands its direct correlation with marketing strategy....

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2020 Year in Review

2020 Year in Review

Hard as it is to believe, the first month of the new year is already gone. What is perhaps the most highly anticipated new year in recent memory is well underway. For all its ups and downs, 2020 was an eventful year for many ADsmith clients—and in ways not at all...

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No Ceiling from SBJ Podcasts

No Ceiling from SBJ Podcasts

Not sure if you guys have noticed, but this year has been a little weird. Granted, at ADsmith, we knew 2020 would be a big one—it was a milestone year for us, turning twenty and all. No, we couldn’t have anticipated everything that 2020 brought – and continues to...

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A Very COVID Christmas

A Very COVID Christmas

Mask up for the holiday season and set the mood with the Christmas album that only comes around once... we hope! This year had its ups and downs, but we hope, for you, it ended on a high note.  

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ADsmith Marketing & Advertising
ADsmith Marketing & Advertising26/01/2022 at 3:30pm
Marketing is a craft. When done properly it pushes the limits of individual creativity and expression while meeting an objective.

Super Bowl 2022 is right around the corner. "Out of 100 advertisers at this year's Super Bowl about 40 are new, with slightly more fun themes than last year when the US was in a presidential election and the uncertainty of the pandemic." Companies are starting to release Super Bowl LVI commercial teasers, and the Pepsi Halftime Show Trailer caught our eye! Take a look: https://www.adnews.com.au/news/the-super-bowl-2022-halftime-trailer

Fun Challenge: How many times did you see the Pepsi logo?
ADsmith Marketing & Advertising
ADsmith Marketing & Advertising25/01/2022 at 2:56pm
Listen in to last Friday's Citizen Inc. podcast from SBJ, produced by ADsmith! 🎉

Contact us today if you need help producing your next podcast: https://adsmith.biz/contact/
ADsmith Marketing & Advertising
ADsmith Marketing & Advertising
ADsmith Marketing & Advertising21/01/2022 at 3:44pm
Not only did we gain a beautiful lounge space in our new office, but we also gained a new studio. Our studio gives us the ability to offer our clients photography, podcasting, and videography services.

Need new headshots taken of your team? We can help you! Wanting to record podcast episodes, but don’t want to buy the equipment? We can help you there too! Being a full-service agency gives us the ability to help you in every area of your business’s marketing initiative: from brainstorming to airing or publishing.

Make sure you check out our Story to see Angela and Ken helping Bailey Company kick down a wall!
ADsmith Marketing & Advertising