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Web Design & Development

HBA Website

A well-established community organization, the HBA of Greater Springfield, is a champion for its members who serve the residential building industry across Springfield and neighboring communities.

 In response to recent organizational updates, the HBA enlisted the services of ADsmith to conduct a thorough overhaul of its website. The objective was not only to update the site to modern standards but also to improve the overall user experience. Key components were to maintain the website as an essential information hub for members while also engaging with local residents seeking the services of HBA members.

A laptop computer with Home Builders Association of Springfield on the screen


To modernize the online experience for members and engage residents seeking HBA member services.


ADsmith created a modern, user-friendly website. 

Improved navigation and functionality.

Implemented SEO strategies to increase online visibility.


An enhanced online presence that has positively impacted the organization’s reputation and attracted new members.

Before and after screenshots of a website redesign for Home Builders Association of Springfield

Before & After

The HBA website was outdated and difficult to navigate. By updating the site, ADsmith created a modern, visually appealing design with improved navigation, resulting in a better resource for both HBA members and the community seeking their services.