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Google Ads 101 – Impressions and CTR are More Than Buzzwords
PPC, CPC, CTR, clicks, impressions, conversions – what do they all mean? It’s easy to get overwhelmed with the terms and metrics that live in the world of Google Ads (previously known as Google...
Video Marketing is Smart Marketing
Ever since the first moving pictures became mainstream, video has kept us captivated. As technology has advanced, video has remained a crucial component of its evolution, such that amazing video can...
That’s Right, 3 More Telly Awards
We won’t lie—we rode the high of last year’s three Telly Award wins all the way into 2020. It was a new accomplishment for us—national recognition for the awesomeness that is our video team. Of...
5 Reasons Why Traditional Media Still Matters
It’s no secret that the digital age has revolutionized the way we think about and consume media. After all, the advantages are numerous and a little bit of money can stretch a long, long way. As a...
