The HEART of what we do.

CREATIVE SERVICES
The Creative department is the heart of any marketing firm. Everything ADsmith Marketing & Advertising creates every commercial that airs, every website launched, every digital ad displayed, every everything boils down to creative. For clients, this is beyond any particular message—it’s your whole identity, and how that identity is conveyed thoroughly, consistently, and creatively across a variety of mediums.

OUR PROCESS

ADsmith Marketing & Advertising uses a unique approach to achieve measurable results. Our process wheel illustrates the steps we take to ensure our clients growth. Each step is integral in achieving our clients’ goals.

MASS MEDIA

Media planning, placement, and accountability is ADsmith’s founding strength.  Based on your goals, target audience, and budget, we will maximize the impact of your message.

GROWTH

Growth is the final step of ADsmith’s process wheel, achieved through successful collaboration and implementation of the previous steps. It’s also our favorite part, because we love helping our clients grow!

RESEARCH

The foundation of any great marketing campaign. ADsmith’s research capabilities include focus groups, customer surveys, research data from Nielsen, Arbitron, and the 4A’s (American Association of Advertising Agencies).

GOALS & STRATEGY

After conducting, compiling, and analyzing research findings, ADsmith collaborates with your business to develop goals. Once a goal is in place, ADsmith will devise a strategy to meet those goals.

BRIDGE

Though critical, a company’s marketing bridge is often overlooked. We will identify existing obstacles, either internally or externally, and help you create flawless customer service.

IDENTITY

Your business’s identity should be consistent in every piece of material created. Whether it’s print, online, or TV, ADsmith will create, refine, and promote your identity through traditional and creative measures.

DIGITAL MEDIA

The state of Digital Media is in constant flux; our dedicated digital department keeps up-to-date on trends, algorithms, and opportunities to reach your customers.

PUBLIC RELATIONS

Promote new products or a new identity, support a cause, or gain community involvement. From news releases to commercials, we’ll build awareness and attendance to your business’s events.

Creative Services

If marketing is a machine, then Creatives are the engine. These are the designers, photographers, producers, and writers that translate strategy into superior work.

ADsmith Marketing & Advertising offers comprehensive creativity to help frame your business’s message through a variety of interconnecting services.


Identity & Branding

ADsmith will help you ensure your branding is consistent with your identity, and always be searching for new, exciting ways to implement and explore new growth.

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Graphic Design

Great design begins with a unique, creative idea, and ends with a product that fits your budget while effectively communicating your message.

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Photography

Whatever the project, ADsmith will provide beautiful photography complete with retouches and magic tweaking to deliver the look you want.

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Video Production

At ADsmith, we don’t just write your scripts; we shoot them, too. Everything we produce is shot in 4K, allowing for sharper, more-detailed images.

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Brand Identity & Rebranding



Our Other Services

You’ve heard it said before—probably by us—but it bears repeating: there is no one-size-fits-all marketing strategy. While the marketing services ADsmith offers are all inclusive—meaning we can do pretty much anything—the strategy we recommend for you isn’t going to be the same one we recommend to the next guy. Sure, there are certain universal truths in today’s marketing world—for instance, it’s safe to say everyone needs a website and some digital presence—but the way we approach each project, from websites and beyond, will depend wholly on your business and your goals.

These are the services on which ADsmith cultivated the outstanding reputation we have today. If you don’t see what you’re looking for here, never fear. We’re always open to take an out-of-the-box suggestion.