Facebook Preferred Audience Targeting – Marketing Minute

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Week two of “Marketing Minute,” brings more digital marketing news. Michelle gives us some insight into Facebook’s newest feature; Preferred Audience Targeting. Transcription: “Hi! I’m Michelle Mira and I’m a Digital Media Specialist here at ADsmith and I’m here to fill you in on one of Facebook’s most recent updates: Preferred Audience Targeting. It used to be that you would target …

Google Review Update – Marketing Minute

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This is the first video in our new weekly series – “Marketing Minute!” This week Tim from our digital department talks about some changes in Google Search around online reviews. Transcription: “Hello, I’m Tim Roark with ADsmith’s digital department, and I have some digital news for you. Online reviews are important to your local business. Everyone knows that. But they might …